Whiteboard Business Project Inspired by Desire to Help Students

by Marielle Payton Every year, Cedarville University’s Integrated Business Core gives students the opportunity to produce, pitch and market a business plan. This year-long program goes through the spring semester, during which students take Principles of Marketing, and the fall semester, in which they take Principles of Finance and Principles of Organizational Management. These three courses, spread out across two semesters, offer students a chance to simulate the business process from ...